AI + IRL Video CreatorLONDON → WORLD

From conceptto final cut.

Real moments. Imagined worlds.
Video that brings them together.

01 / THE VAULT — A JUPITER HEIST
SHOOTEDITMOTIONAI VIDEO

01 / SELECTED WORK

Made to move.

AI-led stories, product motion and filmed explainers. A selection of work for Jupiter.

02 / WHAT I DO

The idea.
The craft.
The final cut.

One creator across the whole process. The right mix of camera, motion and AI for the story.

AI video

01

Concepts, visual direction, image and video generation.

IRL production

02

Shooting, interviews, branded content and on-camera storytelling.

Editing

03

Long-form, short-form, social cuts, pacing and sound.

Motion

04

Animation, compositing, VFX and product visuals.

THE TOOLS BEHIND THE CRAFT

03 / PROCESS

Every frame has a reason.

An idea is the start. The craft is everything that turns it into a finished piece.

01

Idea

Find the story and the purpose.

02

Visual direction

Set the look, rhythm and references.

03

Shoot / generate

Capture or create the right material.

04

Motion

Add movement, detail and character.

05

Edit & sound

Shape the pace and make it feel right.

06

Delivery

Finish for the screen it lives on.

The Vault cinematic project frame
GENERATE / VISUAL STORY
Universal Deposit product motion artwork
FINISH / PRODUCT MOTION
SAX wearing his hat and teal scarf
@MadeBySAX

04 / ABOUT

SAX.
Behind the work.

I’m SAX, an AI + IRL Video Creator based in London. I bring production, editing, motion and generative AI together to take ideas from the first spark to the final cut.

Curious about the tools. Particular about the result.

Find me on X ↗

05 / LET’S MAKE SOMETHING

Got an idea?
Let’s make it happen.

From a first thought to a finished video. Tell me what you have in mind.

Open original ↗